My Greek Orchard

Authentic, Greek Olive Oil. Steeped in tradition.

Each year over the past 20 years, My Greek Orchard Founder Jimmy Pappas has imported a small quantity of olive oil to share with family and friends.  This oil comes from the same orchard that he worked as a child and is still owned by Jimmy and his family today.

After several trips to Greece together, visiting the orchards and observing the harvesting and extraction process, Jimmy and his friend Sam Calloway decided to form Grecian Oil Importers, LLC in 2017. The Greek olive oil that they import is branded “My Greek Orchard” and comes from Metamorphosis, Greece and eight other surrounding villages. The oil is bottled and labeled in nearby Sikia, Greece.

My Greek Orchard

E-commerce Website Design

The NINE was tasked with designing and developing a new e-commerce website for My Greek Orchard. The new website features a Shopify integration that allows MGO to sale their cold-pressed, extra virgin olive oil across a much larger market. The new website revolutionized the company's sales potential and also provided a platform for My Greek Orchard to recruit new restaurant and retail partners. 

E-commerce Digital Marketing

Once the website was launched, The NINE provided digital marketing services for My Greek Orchard. This involved launching Facebook and Google lead generation campaigns to recruit new restaurant and retail partners, as well as sales campaigns to push online sales. The NINE also used strategic content marketing to boost their SEO rankings for key search terms.

 

The Results

  • 1220% increase in average monthly online sales
  • Record-breaking online sales back-to-back months
  • Ranked on the first page of Google search results for "greek olive oil"